SMSGlobal

100% Australian-owned enterprise SMS, WhatsApp & voice

SMSGlobal is a 100% Australian-owned business messaging provider headquartered at 96/98 Market Street, South Melbourne, Victoria. Official schema.org and Our Story materials date the company to June 2009, with more than fifteen years sending SMS for organisations that need reliable, high-volume and everyday communications. The company markets enterprise SMS, WhatsApp, voice and OTP/verification workflows on its MXT platform, emphasising Australian data sovereignty ('messaging data hosted and managed in Australia'), 24/7 human support across regions, and multi-channel messaging through REST APIs, webhooks and developer tools. Homepage claims include 99.9% delivery reliability (marketing figure — not imported as an SLA metric), 10,000+ customers worldwide, and use cases spanning fraud alerts, outage notifications, appointment reminders and operational updates. Differentiators promoted on-site include Australian ownership and onshore hosting, ACMA Sender ID registration tooling ahead of the 1 July 2026 Register rules, and direct carrier connectivity for AU majors. International presence includes San Diego, Dubai and Auckland offices. Founder and long-time CEO Carl Krumins passed away on 3 May 2024; Our Story states the business continues under his legacy with leadership continuity referenced in customer testimonials. SMSGlobal Pty Ltd holds ABN 47 162 718 452.